I was on the Snooz Kickstarter page today, revisiting the project’s details and timeline progress. The device, which is a white noise generating machine, recently became available for pre-order. Snooz is meant to be an alternative to having a TV or a stationary fan running at bedtime. In my case, I bought it for my wife so we can get the TV out of the bedroom.

Whilst on the comments page I read the following comment, posted recently by Ken Tran:

I’m not a fan of the new fabric design. …

Ken Tran

I must disagree. If you take a look at the original design, which is all plastic and no style, I must say it is fugly. It is all utilitarian – not something I really want to look at or see when I walk into the room. The final design, seen on the right, is something that beacons to be explored, looked at, utilized.

I am a big fan of Bang & Olufsen. They use fabric from Kvadrat in their line of products. Incorporating soft materials like fabric or leather in something which is meant to be placed close to one’s head or become part of the rooms appeal makes a huge difference. I am glad that Snooz went the Band & Olufsen way and made the device some much more aesthetically pleasing to the eyes.